Privacy Policy

This privacy policy is formulated by goruckmall.com official platform, aiming to standardize the collection, use, storage and protection rules of user personal information, fully safeguard the personal privacy security of all registered users and shopping users of the website, and all users who browse and consume on this website agree to accept the constraints of this policy.

When users register accounts, place orders, bind payment methods and consult customer services on goruckmall.com, we will only collect necessary basic information actively filled in by users, including account login information, receiving address, contact way, order payment related information and other content needed to complete shopping transactions, and we will never actively collect user irrelevant private sensitive information without user authorization.

All collected user personal information is only used for internal order processing, logistics distribution arrangement, after-sales service follow-up, website user demand analysis and platform operation optimization of goruckmall.com. We will not sell, rent, disclose or transfer user personal information to any third-party commercial institutions and irrelevant individuals without the explicit written consent of users.

The official platform of goruckmall.com adopts professional network security protection technology and encrypted storage system to classify and store user information, set up multi-layer data access authority, effectively avoid user information leakage, loss, tampering and other safety risks, and regularly optimize the information protection system to upgrade safety protection measures.

Users have the right to inquire, modify and delete their personal reserved information on the personal center page of goruckmall.com at any time. If users want to cancel the account and clear all reserved personal data, they can submit an application through official customer service, and we will complete the information clearing work within the specified time.

We have the right to appropriately adjust and optimize the content of this privacy policy according to the platform operation development and network safety specification updates. The updated privacy policy will be displayed synchronously on the official announcement column of goruckmall.com, and the officially released revised content shall prevail.